OnlyLyon - No. 2016 : Press kit 2016

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What is ONLYLYON?

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ONLYLYON is the city of Lyon's international marketing brand.

Created in 2007 by local institutions, ONLYLYON is a pioneering territorial marketing campaign currently run by 30 public/private partners.
To develop the appeal and renown of Lyon and its region, ONLYLYON cultivates public and press relations, a social media strategy, marketing campaigns and it also coordinates a network of over 22,000 ambassadors.
ONLYLYON also promotes local expertise and successes (culture, economy, tourism, universities, urban planning, etc.) as well as international commitment of the region's actors.

LYON IN A FEW WORDS

Capital city of the Rhône-Alpes region

In the Top 10 most attractive European cities

France's 2nd city in France with 2 million inhabitants

15,000 companies created each year

144,500 students, including 15,000 foreign students

3rd preferred destination among international tourists visiting France

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